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ZaptoPhone Overview and Installation Instructions
Service Description Unwired Appeal's ZaptoPhone service enables websites to deliver music, soundbytes, photos, and graphics to millions of cell phone subscribers across the USA and worldwide. Website owners simply insert small pre-formatted tags into their webpages that identify the desired content for cell phone delivery. While browsing a website, a visitor can select a photo or music clip and Unwired Appeal's Adaptive Content Server (ACS) automatically retrieves the content, optimizes it for the visitor's cell phone, and delivers it directly to the phone. Why use ZaptoPhone? - increase site traffic by enabling visitors to receive unique audio and visual content on their cell phones - extend site marketing into the “mobile channel” - generate site revenue by charging for premium content How does it work? 1) When a site visitor clicks on a Zaptag, the ACS platform places the associated audio/visual file in a mobile webcart for the visitor. 2) For new visitors, a quick and fully-automated capability check is performed to discern the precise audio/visual abilities of the individual cell phone (this check is only required once). 3) The music or graphic is then optimized to fit the playback capabilities or screen size/resolution of the user's cell phone. 4) Upon confirmation by the user, the optimized file is then transferred directly to the cell phone where it can be used as a ringtone, wallpaper, screensaver, or simply stored for later playback/viewing. Where is the money? Each content download is charged $1.99 to the end-user. Accepted forms of payment are Premium SMS (charged to the cell phone), PayPal, or credit card. Premium SMS is currently available for T-Mobile and Cingular subscribers (T-Mobile subscribers may only purchase via Premium SMS). For each credit card or PayPal transaction, the content partner (that's you) receives an outpayment of $1.12. For each Premium SMS transaction the content partner receives an outpayment of $0.75. Payouts are quarterly on amounts over $20.00. For high-volume customers, monthly payments are available. How do I sign-up for the ZaptoPhone Partner Program? Simply go to our Customer Login area and create your new account. Its free to set-up and use with no obligations. Once you log-in you will have access to your individual account pages. Account Pages Built-in Partner account pages include important information on ZaptoPhone activity. After logging-in, you are able to view realtime statistics on ZaptoPhone user traffic and downloads from your site. Raw click data, completed downloads, and individual sales statistics are available along with site specific Zaptag info and customer profile data. |
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Charging for your Content To receive outpayments for ZaptoPhone downloads you will need to sign-up for the ZaptoPhone Partner Program. When doing so you will receive a unique partner ID along with your username and password for accessing your account pages to view your revenue. Now create the billing information file as follows: 1) Use a text-editor (e.g. Notepad) to create a simple text file with the following two lines: partnerid=xxxxxxx (you will receive your Partner ID when you sign-up) psms=199 Example file: partnerid=1023ACW13 psms=199 2) Save the file as tginfo.txt and place it in either a. the root directory of your website (i.e. http://www.sitename.com/tginfo.txt), OR b. the same directory on your website that contains the MIDI, MP3, JPG, or GIF files.
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